It is a must that your digital signage engage your
viewers, otherwise the success of your in-office digital marketing will suffer, or worse, fail. So how does one engage a viewer? As a professional marketer, I can
tell you, it’s simple. Just follow the rules:
1.
Use dynamic imagery and audio
2.
Apply marketing principles
a. Target audience
b. Concise, simple messages
c. Memorable content
d. Call to action
e. Visual appeal
3.
Stay true to your brand
4.
Portray professionalism
5.
Be creative
DSID fully understands the importance of viewer
engagement. We effectively implement all of these rules when developing
solutions for our clients. Our team consists of marketing and motion graphic
professionals who are highly experienced in the art of engaging, visual
communication. This is why “OUR CONTENT IS KEY.”
