Tuesday, January 22, 2013

Upcoming Events - AAO 2013

Calling all orthodontists. DSID will be exhibiting at the AAO 113th Annual Session, to be held in Philadelphia, PA, 3-7 May 2013. As ever, we will be showcasing our dynamic, infotaining content, as well as the most advanced digital signage features available to orthodontists. If you're considering digital signage for your practice, or you want to learn how it can take your practice to the next level, be sure to mark your calendar and register for the event.

Please visit our website and contact us if you can't wait and you want to know what DSID is all about.

Tuesday, January 8, 2013

New Features for a New Year
The year of 2013 is upon us. DSID is committed to upholding a high quality of service and offering the best digital signage solution for dentists and orthodontists. During 2013, we will be releasing several new features and upgrades that promise to enhance and improve your practice marketing and patient satisfaction. You can also expect to see more of our dynamic, 'infotaining' content appearing around holidays and season changes, as well as for scheduled updates. To start the year off with a bang, we're announcing the release of three new features this month: the Social Media app, the Review app, and the improved Custom Ticker.

Tweets, Posts, and Likes

Social Media is a big buzz word these days. Facebook, Twitter, and YouTube are just a few platforms out there that can help you grow your online presence, improve your search engine results, and interact with your patients, among other things. If you have a Facebook page or a Twitter profile, you can now integrate them with DSID digital signage. Displaying your Facebook timeline in-office allows viewers to see your latest posts and get in touch with your humorous/lighter side. It gives them the ability to interact and respond in real-time via their smartphones and tablets, while also providing the opportunity for them to 'Like' your page. Twitter is not as dynamic as Facebook, but can be great for growing a group of followers - if you're a regular Tweeter. But even if you don't Tweet, you can link your Twitter and Facebook posts; so what shows up one, shows up on the other. As far as things go, the more Social Media you are using and displaying, the better, because this will reach a larger audience. Another Social Media aspect that we've developed is content that specifically promotes your Facebook, Twitter, or YouTube page. This content informs viewers that you are, in fact, 'with it', while providing them with a QR code that will link directly to the respective media should they choose to scan it with a smartphone.   

Positive Reviews

If you're on any review site, you want existing patients to write positive reviews, and potential patients to read them. With DSID, you can now encourage viewers to both read and write reviews, show them where they can do so, and also provide an easy route for them to get there. Like the Social Media app, the Review app makes use of QR codes that can be scanned with a smartphone and link directly to the prescribed site. No matter what review sites you use, whether one or several, we can promote them all and help you build an excellent rating. If you use Demand Force, actual reviews can now be displayed on your digital signage in-office.

Scrolling Messages

We have implemented an easier, more streamlined method for writing in-office messages. Now you can login to your own DSID account via our website from any computer, and type as many messages as you want. Sixty seconds later they'll show up on your digital signage. This feature is great for welcoming patients, wishing them Happy Birthday, or whatever else you can think of, and is achievable with a fast, easy, real-time method. In addition, you can deselect messages that you're not currently using, and reactivate them at a later stage, rather than having to delete and rewrite all the time.

We hope you are as excited as we are to start making use of these exciting capabilities. Contact us via email dsid@digitalsignid.com or call us at 267-225-7446 to begin taking your practice to the next level.

Wishing you a successful and productive 2013.